Timucuan Trail State and National Parks

ClientTimucuan Trail State and National Parks
ProjectBrand identity

Quinn Harrington served as the Art Director for this project during her time at a previous agency. She collaborated with well-known California Illustrator Steve Forney to create the logo that now serves as the primary branding identity for the Timucuan Trail State and National Park System in Northeast Florida. The team worked alongside the National Park Service, Florida Department of Environmental Services, and City of Jacksonville Park officials to develop one of the largest park systems in the country.

Following the successful launch of the primary logo, the team created logos for all the parks within the system. In addition to the logos, they also developed exhibit kiosks, merchandise, and signage to complete the brand identity program.