The challenge: As the world’s largest market research company, Nielsen is challenged on all sides by competitors, a changing consumer landscape, and regulatory hurdles.
How we solved it: Since 2010, HDco has been a go-to agency for Nielsen, trusting us with their most significant projects for senior management and C-Suite executives.
We’ve developed and implemented digital marketing for recruitment, internal communications, product launches, and keynote videos for key business units. Nielsen’s platinum clients, including Coca-Cola, Unilever, P&G, and the major TV networks, tap our experience to market their essential initiatives. Nielsen stands out because of its deep understanding of people, which has been instrumental in our knowledge and access to the latest marketing and technology trends worldwide, providing us an edge with all our clients.
The outcome: Nielsen remains the undisputed leader in global media measurement.